NWCPHP Pop-Up Institute in Oregon

NWCPHP Pop-Up Institute in Oregon

The Language of Public Health

Incorporating Values, Data, Visuals and Words

June 27-28, 2018

The Oregon Pop-Up Institute Planning Team invites you to join us for a no-cost two-day workshop for public health professionals and students.

The aim of this event is to improve our ability to effectively use data for decision-making and to communicate with the public and decision-makers about public health issues.



June 27-28, 2018
8:30 a.m. - 4:30 p.m. each day


Primary Location


Portland State Office Building
800 NE Oregon Street, Room 1A
Portland, OR 97232 (map)
Location contact: Julie Black


Satellite Locations

Virtually connected with on-site facilitator.


Hallie E. Ford Center
2631 SW Campus Way
Corvallis, OR 97331 (map)
Room 115
Location contact: Ann Custer
Parking: Visitor parking information and daily parking permits


Jackson County Health & Human Services
140 S Holly St
Medford, OR 97501 (map)

  • June 27: Conference Rooms 2006/2013
  • June 28: Walnut Room

Location contact: Caryn Wheeler
Parking: Download info and parking permit (pdf)



Registration is required for this no-cost event.

Note 1: If you do not already have an account with iLearnOregon, you need to click on the Create Account button to do so in order to register for this event.

Note 2: Participants will need to provide their own lunch.


Learning Objectives

  • Describe the role of data in strategic decision-making.
  • Identify and apply useful measures for decision-making and shared prioritization, especially related to strategies for your own local communities.
  • Become familiar with population health data sources available to health systems and describe their strengths and weaknesses.
  • Describe common ways data can be misinterpreted or misused.
  • Apply tools/methods for considering strategic alternatives.
  • Practice the process of strategic decision-making.
  • Describe the role of communication in expanding public health impact.
  • Critically assess key features of effective message framing.
  • Apply communication best practices to message development.



Uba Backonja, RN, Ph.D.
Assistant Professor in Nursing and Healthcare Leadership at the University of Washington (UW) Tacoma. Adjunct Assistant Professor in Biomedical Informatics and Medical Education at the UW School of Medicine

Betty Bekemeier, Ph.D., MPH, RN, FAAN
Kirby & Ellery Cramer, Endowed Professor at the University of Washington School of Nursing and Adjunct Professor in the School of Public Health

Marion Ceraso, MHS, MA
Associate Professor of Practice in the School of Biological and Population Health Sciences in the College of Public Health and Human Sciences at Oregon State University

David G. Farrer, Ph.D.
Public Health Toxicologist at the Oregon Health Authority

Liana Winett, DrPH, MPH, MCHES
Associate Professor and Associate Dean of Student Affairs and Community Engagement in the Oregon Health & Science University-Portland State University School of Public Health.

See full speaker bios


Oregon partners

oregon health authority logo

Coalition of Local Health Officials

Northwest Portland Area Indian Health Board


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